Product
Consists of a comprehensive analysis of the process from strategic supply development to in-season and end-of-season shelf management, of particular importance to fashion/retail companies.
When
It is considered advisable to undergo this professional audit every 5 years.
Where
The work is done both at the client company and in Fair Play workshops.
Why
A highly qualified external opinion allows for an assessment of existing processes, methodology and organization, objectives, and allocation of product development and marketing responsibilities. Such a check-up becomes critical to identify the weak area that needs to be strengthened to improve the profitability of the retail process and consequently positively impact EBIT.
Time Frame
Minimum 2 days per week in the client company for at least 2 months and support work carried out at Fair Play Bizlabs, depending on complexity, size and geographical location of the client.
Approach
A team of a minimum of 2 and a maximum of 4 experts, always including a senior one, participates in the project. After an initial preliminary meeting with the corporate head buyer of the service, the consultants arrange a series of meetings with key people in the company with the aim of understanding the company’s merchandising planning mechanism. They will then support them in the eventual implementation phase.
Output
A summary report compiled by the team and containing the diagnosis of the merchandising planning and management processes and the identification of weak areas that will need to be strengthened through a “fix” at the strategic level and possible business support.
The contents of the report are then presented and discussed in a meeting with corporate ownership and management.
Our Difference
Through decades of “on the field” experience of specialized partners in the fashion and retail industries, we offer a concrete approach aimed at improving the collection and its related processes both on the strategic and implementation level through direct coaching. Transparent costs, respected timelines, research of the internal and market deep-seated reasons for the company’s situation complete our offer.
